What the builder does
Lay the trip out city by city. Each stop has arrival, hotel, a slot per day, the connection onward and departure — drop services in from your library.
Net cost, VAT, total, per-person price and profit update with every change. Markup or margin, per person or flat, EUR, USD or GBP.
Hotels, guides, transfers and activities with your negotiated rates — built once, reused on every trip. Import it from a spreadsheet.
Paste the client's enquiry and get a reviewable first draft built only from your own services. It never sets prices; you finish it.
Save any trip as a template. Build a second version and let the client compare two options side by side.
Pull hotel availability and rates from RateHawk straight into the hotel slot, or set a custom rate for this trip only.
What your client receives
One real itinerary — Baltic Capitals: Vilnius, Riga & Tallinn, 9 days · 3 countries · private, for 2 travellers— built once in Deer Track and published in three designs — exactly what a client receives. We’ll walk you through one live in your demo.
Editorial
A travel-magazine story, told day by day.
Best forTailor-made and private journeys where the story sells the trip.
See it live in a demo30 minutes, on one of your own trips.
Compare all three designs ›Itinerary + calculator in one
In most agencies the itinerary lives in a document and the price lives in a spreadsheet, and the two drift apart the moment a client swaps a hotel. In Deer Track every service carries its own cost, unit and markup, so the trip total is always the sum of what is actually in the itinerary.
How to price a tour package walks through the method in detail.

What your client sees
One click turns the trip into a branded web itinerary: the route at a glance, where they will stay, and every day written out with photos and a map. It looks like it was laid out by a designer, because the layouts were.
Writing tips: how to write a travel proposal that converts.

Why switch
| Capability | Word / Google Docs | Spreadsheet | Deer Track |
|---|---|---|---|
| Day-by-day itinerary layout | Manual | Awkward | Built in |
| Price updates when the trip changes | No | If formulas hold | Live |
| Markup or margin, per person or flat | No | Hand-built | Built in |
| Branded document the client enjoys | With effort | No | Web + PDF |
| One link that always shows the latest version | No | No | Yes |
| Know when the client opened it | No | No | Yes |
| Client can request changes, book and pay | No | No | Yes |
| Supplier booking status after the sale | No | Separate sheet | Logistics board |
Weighing the switch? Read spreadsheets vs tour operator software or compare tools in the best itinerary builder software. Moving over is included — see migration.
An itinerary builder is software that travel professionals use to assemble a trip day by day — hotels, transfers, tours and activities — and turn it into a document for the client. A good one also prices the trip as you build it, so the itinerary and the quote never drift apart.
Tour operators, DMCs, travel agencies and independent travel designers who build tailor-made or small-group trips and send a priced proposal to each client. It is not a daily-departure booking system for activity providers.
Yes. Each trip can be priced in EUR, USD or GBP, with exchange rates you can adjust. VAT is carried per service and rolls up into the total.
A branded web itinerary they open in the browser — day by day, with photos and a map — plus a client PDF if they prefer a document. You choose whether prices are shown. From the itinerary they can request changes, ask to book, or pay if you have connected Stripe.
Yes. Contacts and your service catalog can be imported from CSV or XLSX, and migration help from our team is included on every plan.
Every plan starts with a guided 30-minute demo on one of your own trips rather than a self-serve trial. Plans start from $39 per seat per month, billed yearly. In the meantime, the free tour price calculator is open to everyone.
Deer Track Guides
Book a 30-minute walkthrough with someone who builds trips for a living — not a sales rep reading from a deck.
A real human · within 4 business hours · in 9 languages